|The Landmark Building at 27 Warren St. in Hackensack.|
What about the story of an ambitious young North Jersey marketing executive who pushes his aging, overweight father aside; grabs a $3.65 million company mortgage to buy a bigger house; and, several months later, orders the biggest downsizing in the local paper's history?
Why give a big slice of Page 1 to one of the paper's least exciting writers, Washington Correspondent Herb Jackson (Monday's NJ/DC column)?
Check out his lead paragraph on "the latest fodder in an ongoing debate in Washington over finding new ways to fund recovery from the worst natural disasters."
Did you nod off? I did.
Gottlieb ran Jackson's drivel as one of two pieces on Superstorm Sandy -- the editors' continuing excuse for not covering local news.
Sunday's column on the front of Local was an April Fools' joke on readers from the Road Warrior.
Let's hope no reader was foolish enough to take any of his idiotic advice.
For example, why hide a business card in your car door, which would require taking apart the door, instead of taping it behind a license plate or putting it inside the owner's manual?
Here's a concerned reader's take:
"The Road Warrior's April Fools driving tips in his March 31 column were a real hoot since they appear to try and fool people into thinking that none of these tips are really April Fools gags.
"Road Warrior's foolish and frequently unsafe advice -- like backing into parking-lot spaces, keeping hands too low on the steering wheel, not unbuckling after a crash, and hoping against all hope that a business card hidden in your car's door is the only hope you have of your stolen car being returned to you -- fly in the face of saner, safer advice from transportation experts and those with common sense who know better.
"Congratulations to the Road Warrior and The Record for their April Fools pranks that will increase the likelihood of costly car damage, unrecovered stolen cars, injuries and death!"
Read the full e-mail to management on the Facebook page for Road Warrior Bloopers:
Desperate columnist pranks readers