Eye on The Record

On July 6, 2016, Gannett, the nation's biggest newspaper chain, paid the Borgs $40 million for North Jersey Media Group (The Record of Woodland Park, Herald News, NorthJersey.com, (201) magazine and 50 weeklies). Stephen A. Borg, publisher for a decade, oversaw the biggest downsizing ever. Local news declined, errors mounted and most employees were denied raises. Gannett replaced Editor Deirdre Sykes, revised The Record's website and redesigned the print edition, cutting another 350-plus jobs.

Showing posts with label The Record advertising department. Show all posts

Sunday, October 25, 2009

Desperation in the advertising department

Did you see the phony ad on Page A-8 of The Record today, under the heading, ADVERTORIAL?

Are readers really supposed to believe President Obama stopped by a car dealer on River Street in Hackensack last week after endorsing Governor Corzine at Fairleigh Dickinson University and climbed behind the wheel for a photo?

Is The Record so desperate for advertising revenue that it would stoop so low? Or maybe all the experienced advertising employees left when Publisher Stephen A. Borg cleaned house in that department, claiming in an e-mail that they "couldn't sell."