Showing posts with label Corny. Show all posts
Showing posts with label Corny. Show all posts

Sunday, November 24, 2013

When ads are more readable than so-called news

The beach at Cape May, a jewel of the Jersey shore.


By Victor E. Sasson
Editor

The danger of wrapping a supermarket flier around the main news section is that readers might find Thanksgiving promotions more interesting than anything a turkey like Staff Writer John Brennan has to report about horse racing (A-1).

And what is the publisher of The Record trying to say by wrapping a hearing-aid advertisement around today's Sports section?

Important news

There is compelling reading scattered throughout the paper today, starting with a dramatic Page 1 account of how three women and a girl from different walks of life were all victims of domestic violence, and another piece on the law (A-1 and O-1).

Giving a lie to the bounty promised by the ShopRite ad wrapped around the A-section today, a story on the Local front reports on a continued decline in donations to North Jersey food pantries (L-1).

Even a Business front story on the proposed ban on trans fats (B-1) has more universal appeal than all that front-page space Editor Marty Gottlieb wasted on The Meadowlands Racetrack and gambling addicts (A-1).

Veteran newsroom staffers will get a kick out of the black-and-white photo of a packed grandstand on opening day of the racetrack, Sept. 1, 1976, showing two lifers, Jim "Corny" Cornelius and Vinny Byrne, as young men eagerly pressing against the fence (A-6).

More A-1 space is wasted on Governor Christie, the new chairman of the Republican Goobers Association, and corporate campaign donations.

Tolls going up

On the Local front today, Road Warrior John Cichowski awakes from a deep sleep and finally takes notice of all the road construction that has been driving his readers crazy for several years (L-1).

But even without road work, commuting by car, bus and train is a nightmare -- a story Cichowski has ignored.

And another phase of the increases Christie rubber stamped go into affect next Sunday, when E-ZPass tolls at the Hudson River crossings go up to $11 during peak hours and $9 off-peak -- 75 cents higher than before.

The $13 cash toll doesn't increase, but the Dec. 1 hikes are only the third of five scheduled through 2015 by the Port Authority of New York and New Jersey, which the governor packed with his cronies.

Why is the GWB cash toll $13 -- $8 more than at the Tappan Zee Bridge in New York?  

Stupid idea

On L-3, a story on Englewood officials providing free LED bulbs to downtown store owners willing to leave their lights on until midnight would be only a cosmetic fix for the city's main street.

What do officials intend to do about all of the vacant storefronts on Palisade Avenue?




Palisade Avenue in Englewood.


Downsized staff

A full-page ad on the back of the Local section shows what appears to be the entire skeleton crew running The Record, North Jersey Media Group's flagship daily (L-8).

Contrast the small number of employees shown in what I'm guessing is the publishing company's Rockaway Township press room with the 1,500 who worked for the paper at its peak in Hackensack, which the Borg family abandoned in 2009.


Sloppy editing

Poor editing continues, as confused readers can see from the Business front story on trans fats (B-1).

A photo shows Admiration-brand Pro-Fry -- liquid shortening made by the Supreme Oil Co. in Englewood -- with the words "ZERO TRANSFAT" clearly visible on the package front.

But in the second paragraph, the story reports "demand for Pro-Fry ... made with trans fatty partially hydrogenated oil ... has been on the wane and may soon disappear."

Production Editor Liz Houlton should be asked, Does it or doesn't it have trans fats?

Good neighbor?

Supreme Oil Co. is well-known in Englewood for using unusually noisy tractors to move truck trailers to an Englewood Avenue lot around the corner from its South Dean Street headquarters.

Because Dean Street is one way in the wrong direction, the noisy tractors wake up residents through the night as they use residential streets, including Grand Avenue, which is lined with apartments.

JFK and the media

The Record's three-week focus on where readers were when President John F. Kennedy was assassinated on Nov. 22, 1963, completely missed the point.

Most of that space should have been devoted to his legacy as a great president and the contrast he represents to the sorry lot of selfish, conservative leaders we have today -- from Christie to House Speaker John Boehner to your favorite Tea Party crackpot (See Your Views, O-3).

Say what?

It's hard to understand how Houlton, who is paid six-figures to supervise editing and proofreading, can allow the following sentence to get into the paper, especially on A-1.

"As of [Beth] Fabbricatore's death Monday, theirs constituted the gross majority of Bergen County's five homicides in 2013."

In other words, as of Monday, domestic violence killed four of the five homicide victims in Bergen County this year.


Thursday, November 29, 2012

Christie's rich friends are crying poverty

A 44-ounce sugary drink costs only 99 cents at Governor Christie's favorite rest stop on the Garden State Parkway south, not far from the Route 1 exit to Trenton.



I'm leafing through The Record today, looking for something on Governor Christie's opposition to raising the minimum wage.

He's arguing businesses hit by Superstorm Sandy can't afford it, though he's been on record against it since June.

The front page today is dominated by a revised $36.9  billion bill for Sandy recovery, and the appointment of another Christie pal to the $141,000-a-year-job of "storm czar."

But on Wednesday, a radio-news report made it sound like the governor would veto any minimum-wage hike during the recovery, which could take 3 to 5 years.

Christie said nothing about whether all those businesses damaged by Sandy will eventually be made whole by insurance or why businesses that gouged consumers in the days and weeks after the storm's Oct. 29 landfall shouldn't raise their minimum wage.

Nor did the governor mention the hundreds of millions of dollars in tax breaks he is giving businesses, which presumably could then afford to raise the minimum wage.

Pay to play

Maybe these wealthy business owners could afford to pay their workers a decent wage, if they didn't send the governor all that campaign cash he'll be using in his re-election bid. 

The Democrats' proposal is to raise the minimum wage to $8.50 from $7.25 an hour, with annual cost-of-living hikes.

Many restaurant servers, who receive tips, make less than half of the hourly minimum wage.

Christie has gone on record as early as June, promising to veto any bill passed by the Democratic-controlled Legislature to raise the minimum wage.

Ignoring workers

I didn't see anything about this nasty fight among the wealthy in Wednesday's A-1 column or an A-10 editorial on Christie's bid for a second term.

The editorial mentions Christie's allegedly "bipartisan record," including "a cap on property taxes," but conveniently ignores that property owners in most towns continue to see higher tax bills -- directly contradicting the GOP bully's campaign promise.

New shooting details

Despite new information provided by Prosecutor John L. Molinelli (A-1), an editorial and a letter to the editor from Mike Connor of Wood-Ridge ask for even more details on why a black robbery suspect armed with a knife had to die from police bullets on Sunday in Leonia (A-20).

Today's Local front carries a second story from Hannan Adely, the new Hackensack reporter, who says the sponsors of a rejected 19-story medical high rise are suing.

Pool coverage

But the thin, 6-page local-news section carries six Law & Order stories, including two photos of minor accidents that crowd out municipal news the editors were too lazy to land.

Head Assignment Editor Deirdre Sykes ordered Layout Editor Jim "Corny" Cornelius to put on L-1 a photo of four divers searching a Secaucus community pool after a deranged driver and his or her Cadillac went off the diving board (L-1).

The driver likely was catching up on the latest Road Warrior column when he/she missed a turn and got a free wash for the gas-guzzling vehicle.

The photo caption, written under the supervision of Production Editor Liz Houlton, never tells readers what the divers were trying to recover.